Alistair Gray

Author Bio:
This article was written by Alistair Gray a consultant at the user experience consultancy, Webcredible. Alistair's passionate about improving the user experience of websites and is responsible for implementing a variety of user experience projects including information architecture and interaction design.

Tutorials written by Alistair Gray:

Making an Impact: Measuring Web Design Effectiveness
Everyone wants to make a great website, and as mentioned in my previous article4, a good start is to ensure aesthetic design and user research are intimately related. Why do this? Well, very few sites fall over under heavy traffic or contain broken links. They all do what they need to do, they all 'work', and with all these 'working' sites there's a need for you to differentiate your site from the others.
Monday, 9th November 2009

Website Aesthetics - What has it got to do with usability?
How we choose what to buy is a key question that should be asked when designing an ecommerce website. While we all like to think we all make rational decisions, considering the functional nature of products, aesthetics clearly influences people and their choices. But why are we so easily influenced by aesthetics?
Wednesday, 4th November 2009