Traffic? Customers? What’s the difference?
A lot, actually. Erroneously, some people think that traffic = customers which is not always the case. Take for example, Site A. Site A has about a hundred visitor everyday, but no one is buying. So what makes you think that having two hundred or three hundred visitors will bring in the cash flow? In reality, even if you bring in a thousand visitors, if no one converts then there will be no sales.
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