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Search Engine News

This section provides a daily dose of regularly updated Search Engine News.

EU to Review Google Bid for DoubleClick
BRUSSELS, Belgium -- European Union regulators will decide before November whether to clear Google Inc.'s $3.1 billion takeover bid for online ad tracker DoubleClick or study the issue further.
9/24/2007 8:32:43 AM

In Pictures: Most Spectacular Sights in Google Sky
Want to boldly go all over the universe? With views of 100 million stars and 200 million galaxies, Google Sky lets you be a virtual space traveler with just a few clicks of a mouse. Here are some amazing images that are literally out of this world.
9/24/2007 1:25:12 AM

Microsoft Goes on PR Offensive on Google-DoubleClick Deal; Touts Own aQuantive Wins
Microsoft , which on one hand started touting its ad client wins following its $6 billion aQuantive's deal which closed six weeks ago, is on a quiet PR campaign to convince Internet companies, advertisers and regulators to oppose Google's planned $3.1 billion acquisition of DoubleClick, reports WSJ.
9/24/2007 12:53:39 AM



Google to lay undersea cable?
GOOGLE is in early talks to join a group looking to lay a high-speed, trans- Pacific undersea cable, according to WSJ.com.
9/23/2007 8:13:37 PM

Yahoo's Acquisition of Zimbra: The Rationale & Numbers
So Yahoo's recent acquisition of e-mail and communication suite Zimbra is making some people scratch their heads: they are skeptical about Yahoo's capacity to serve enterprise customers and suspicious about Yahoo's plans for the Zimbra, as this PCWorld story documents.
9/23/2007 7:53:37 PM

Google Asks EU's OK Of DoubleClick Buy
Google Inc. said Friday it had filed for European Union permission to take over online ad tracker DoubleClick, a $3.1 billion deal that already has stirred concern about the control it will give Google over Internet advertising.
9/23/2007 6:40:20 PM

The clever Kiwi who was wooed by Google
Does the world have reason to fear Google? It's a question that's beginning to be asked as the company collects increasing amounts of information from millions of individuals worldwide and develops enormous corporate muscle.
9/23/2007 5:19:29 PM

Google in Talks to Lay Undersea Cable
Google is in early talks to join a group looking to lay a high-speed, trans-Pacific undersea cable that could potentially lead to the Internet company becoming an investor in the project
9/23/2007 1:35:45 PM

People-search engines try to edge out Google
Locate a long-lost friend or old classmate. Get dirt on a potential hire. ... - By VERNE KOPYTOFF San Francisco Chronicle
9/23/2007 9:10:19 AM

Google Beefs Up Ad Services
Google Inc. is ramping up its efforts to help specific vertical markets create more effective online advertising, using its technology to help clients highlight as many of their assets as possible to drive not only online, but also offline sales.
9/22/2007 10:59:37 AM

Google in talks to lay undersea cable: report
Google Inc is in early talks to join a group looking to lay a high-speed, trans- Pacific undersea cable that could potentially lead to the Internet company becoming an investor in the project, according to the Wall Street Journal.
9/22/2007 5:48:14 AM

Zimbra Users Vexed by Yahoo Deal
Zimbra Inc. customers appalled at the company's planned acquisition by Yahoo Inc. are speaking out, saying they are vexed by the deal and upset over its possible negative consequences.
9/21/2007 7:59:37 PM

Comparing Mobile Ads In Google & Yahoo
Google recently opted-in many of their clients’ PPC ads to appear in Google Mobile search results. Yahoo has been offering a small suite of mobile ads for a while now, too, so I thought it’d be interesting to compare their current mobile ad offerings. This article is part of Local Search Week here at Search Engine Land, a special look at local search marketing issues in the run-up to ...
9/21/2007 12:57:30 PM

Google's stock price soars to new high
Google Inc.'s stock reached a new high Friday, reflecting Wall Street's renewed faith in the Internet search leader as it introduces new ways for advertisers to reach its steadily expanding online audience.
9/21/2007 12:14:42 PM

Google seeks EU approval to buy DoubleClick
Google filed with the European Union competition regulator on Friday for permission to buy rival DoubleClick for $3.1 billion, and the deal almost immediately became contentious.
9/21/2007 10:33:06 AM

South Africa: Publishers, Search Engines to Unveil Open Standard
The new, non-proprietary, open standard, ACAP (Automated Content Access Protocol), developed to protect the intellectual property of anyone wishing to make content available on the worldwide web, will be unveiled and showcased for the first time on 29 November 2007 in New York after an intense and highly collaborative 12-month pilot project between publishers and search engines.
9/21/2007 8:58:50 AM

Google & Yahoo Link Trackers Experience Problems
Funny how trends seem to follow themselves in the search world as Google and Yahoo backlink tracking services provided by Google Webmaster Tools and Yahoo Site Explorer both experienced problems over the last couple of days and now both seem to be working again. Yahoo Site Explorer and its backlink search command “link:http://www.yoursite.com” did not completely [...]
9/21/2007 8:48:06 AM

Google comes calling
A few weeks ago, we wrote about plans by Google and other Silicon Valley companies to make the next generation of wireless networks more Internet-like: Customers would be able to use any mobile device on any network, and access all online content on their cell phones.
9/21/2007 8:26:31 AM

Google to seek EU approval to buy DoubleClick
Google said it would file on Friday with the European Commission for permission to acquire rival DoubleClick for $3.1 billion.
9/21/2007 8:06:20 AM

Google sees Web search less exposed to mortgage woes
U.S. mortgage lenders are cutting advertising budgets due to a global credit squeeze, but they are not likely to reduce Internet search marketing anytime soon, executives at search leader Google Inc said on Thursday.
9/20/2007 6:21:15 PM

Google targets verticals with new ad support
Google is ramping up its efforts to help specific vertical markets create more effective online advertising using its technology to help clients highlight as many of their assets as possible to drive not only online but also offline sales.
9/20/2007 5:54:31 PM

Senate panel sets hearing on Google deal
A Senate subcommittee will hold a hearing next week to look at Google Inc's $3.1 billion acquisition of Web advertising supplier Doubleclick Inc., the panel announced on Thursday.
9/20/2007 5:25:11 PM

Yahoo's New Mash Social Network Lets Your Friends Edit Your Profile
A quirky new social-networking service called Mash lets you customize your friends' profiles. The Yahoo service, in public beta now, gives you the option to leave your profile open to your friends, who can choose glitter text for your page design, or add unicorns and kittens to your profile.
9/20/2007 5:05:59 PM

Optimize for Yahoo Images Search with Flickr
Google Blogoscoped reports that Yahoo’s Image Search now particularly likes Flickr content, so this may be incentive for webmasters to use Flickr “as a kind of Yahoo search engine optimization”. My frequent readers know that I’ve been advocating using Flickr for image search optimization for some time now, and I’ve been speaking on this subject at Search Engine Strategies conferences as ...
9/20/2007 4:15:33 PM

Google Keeps Top Search Spot in August
Google Inc. maintained its spot as the search market leader in the U.S. during August, according to a report from Nielsen/NetRatings.
9/20/2007 4:06:15 PM

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