Search Engine News
This section provides a daily dose of regularly updated Search Engine News.Interview: Glen Drury, UK MD, Yahoo: Google News, Bebo Deal; Mobile Efforts
We're not entirely sure where international fits in with Yahoo CEO Jerry Yang's 100-day play but this much is certain: growth outside the U.S. has been and—is likely to remain —one of the company's most important areas for growth in every category.
9/26/2007 4:21:00 PM
Providers Ogle Google Wireless Possibilities
Google's push into wireless networking has equipment providers salivating at the prospect of building a new nationwide network.
9/26/2007 3:36:15 PM
Hotlines: Google Makes Largest Buy Yet: DoubleClick for $3.1 Bil. in Cash
NEW YORK Google reached an agreement to buy DoubleClick for $3.1 billion in cash, the largest acquisition yet made by the Internet giant.
9/26/2007 3:22:08 PM
Google, DoubleClick Throw Punches in Privacy War
NEW YORK Google's Washington lobbyist, Alan Davidson, bumped into Jeff Chester, founder of the pro-privacy Center for Digital Democracy, in a hallway during a conference in May. Davidson asked him, "Why are you upset with us? We think we have good privacy practices." He also noted that Google wrote about $3 billion in checks to mostly "small players" who participate in its AdSense program--a ...
9/26/2007 3:17:58 PM
Google Tries To Think Outside The (Search) Box
Google's roaring financial success can be credited almost entirely to the plain old text link, but these days, it's hoping to get a bigger slice of branding budgets with video-based ad vehicles.
9/26/2007 3:13:25 PM
With YouTube, Google Takes Aim At Video Ads
A day after Google bought their company, YouTube co-founders Chad Hurley and Steve Chen did something new: They posted a video on their site. At one point in the amateurish minute-and-a-half video, the 29-year-old Hurley exuberantly explains, "The two kings have gotten together," causing the newly minted multimillionaires to crack up.
9/26/2007 3:12:41 PM
Agency Groups Get Jump On Google-style TV Ads
If Google's success has taught the marketing world anything, it's that advertisers are just as happy creating and placing their own ads as they are paying an agency to do it, espeically if it means better targeting and greater results. Taking that lesson to heart, Interpublic Group and WPP Group have become strategic investors in Spot Runner, a startup that's bringing automation to the ...
9/26/2007 3:11:52 PM
Google Wades Into Print Waters Again
Undeterred by tepid results from its first foray into print ads, Google is ramping up a more ambitious effort to bring its laser-targeted ad system into old-school media.
9/26/2007 3:11:20 PM
Navy to Redesign Building Due to Google Maps
Quite some time back, I came across this Swastika-shaped building via Google Maps, and posted the screengrab in my Flickr account. Since then, it became one of my most popular Flickr pictures, since strange stuff like this can become quickly viral. Loads of people (16,000+) have viewed the photo’s page, and then various journalists contacted me and posted the photo on news stories in ...
9/26/2007 3:01:35 PM
Video Alerts Give Google The Upper Hand -- Again
The latest enhancement to the Google Alerts product – to include news-oriented videos on topics that readers select – is a compelling upgrade for information junkies, online videophiles or those researching information on the Internet. It raises many questions on the future of information access, the future role of online video as an information source and Google's strategic directions.
9/26/2007 2:46:56 PM
Google Still at the Top
Who is the biggest search engine in the market? That’s the one thing everyone agrees on: Google . But beyond that, there are some significant differences in the data. For instance, Nielsen says that Google accounts for 54% of US searches, whereas Hitwise says they account for 64%. That’s a big difference, although part of it might be explained byNielson separating out Google-based ...
9/26/2007 1:46:34 PM
Yahoo Says Advertisers Should Tap Users Passions
Advertising that reaches into consumer's passions is likely to result in greater online engagement and brand loyalty according to a new study from Yahoo and MediaVest, "Passionistas: The New Empowered Consumers." Yahoo Says Advertisers Should Tap Users Passions The study found that highly engaged consumers dubbed "Passionistas" are much more likely than ...
9/26/2007 1:46:24 PM
MIKE WENDLAND'S TECHCAST: Google showing lots of pirated movies
Google may be the world's favorite search engine but it's also a favorite destination for video pirates. Despite its prohibition about the posting of copyrighted material and its claimed filtering systems for preventing the display of pirated material, it's pretty easy to find and watch full length Hollywood movies on the site that were put there by apparent pirates.
9/26/2007 1:21:03 PM
Answers renews Google ad deal, shares surge
SAN FRANCISCO, Sept 26 - Shares of Answers Corp shot up over 23 percent after the encyclopedia information provider renewed its advertising affiliation with Google Inc, fueling speculation that Answers had negotiated a more favorable deal.
9/26/2007 12:30:01 PM
Answers, Google Extend Ad Contract
Online reference site operator Answers Corp. and Google Inc. extended an advertising agreement for an additional two years, Answers said in a filing with the Securities and Exchange Commission on Wednesday.
9/26/2007 12:10:54 PM
Google advances on Europe
At five o’clock on a Friday afternoon at Google ’s engineering centre in Zurich, the Heidi song comes over the loudspeakers.
9/26/2007 11:58:02 AM
Yahoo Search Updating Index & Algorithm?
We have been noticing reports from several sources of a Yahoo Search index and algorithm update. It is important to note that Yahoo has not yet posted their "weather report" at the Yahoo Search Blog yet. However Aaron Wall , Loren Baker and several forums have noticed major changes at Yahoo Search. Click to continue reading... ...
9/26/2007 9:55:14 AM
Yahoo Search Updating Index & Algorithm
We have been noticing reports from several sources of a Yahoo Search index and algorithm update. It is important to note that Yahoo has not yet posted their "weather report" at the Yahoo Search Blog yet. However Aaron Wall , Loren Baker and several forums have noticed major changes at Yahoo Search. Click to continue reading... ...
9/26/2007 9:55:14 AM
Facebook to post members profiles on search engines
NEW YORK, NY, USA -- Social networking site Facebook, which signs up more than 1 million new fans every month, has changed tack and begun to publicly list members' profiles on search engines such as Google and Yahoo!
9/26/2007 9:44:21 AM
Google Webmaster Tools: A Comprehensive Guide
Web site owners and marketers have always craved more information with regards to how Google sees their site. Google Webmaster Tools address these and other needs as they provide support for those looking to diagnose errors, improve a site’s visibility and declare preferences on how to handle web site listings. Of course, before you can [...]
9/26/2007 9:16:58 AM
Facebook to post members profiles on online search engines
Social networking site Facebook, which signs up more than a million new fans every month, has changed tack and begun to publicly list members' profiles on search engines such as Google and Yahoo!
9/26/2007 8:01:24 AM
Yahoo Moving On Up The Stock Charts
Yahoo's stock lay down like an overheated hound at the end of the dog days of August. Don't look now, but they are bouncing back. Yahoo Moving On Up The Stock Charts Can't see nothin' in front of me Can't see nothin' coming up behind I make my way through this darkness I can't feel nothing but this chain that binds me -- The Boss doing, what else, The ...
9/26/2007 6:15:45 AM
Top 5 search engines in US
The top 5 search engines in the US in August 2007, by share of searches, according to comScore’s qSearch analysis.
9/26/2007 5:48:05 AM
Some Yahoo Music and Other Entertainment Properties Changes Coming
We've been hearing that some changes are afoot at Yahoo's Santa Monica-based entertainment properties, and Yahoo Music might be the one most affected, and could include Yahoo TV as well.
9/25/2007 8:46:00 PM
Google plans Pacific network link
Search firm lays some cable across ocean. Google is planning to connect its Asian and US operations with its own transpacific fibre-optic cable according to a report in the Australian website Communications Day.
9/25/2007 4:06:43 PM
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